SZA Shines in the Most Recent Skims Underwear Ad

“I’m excited to be in Skims’ latest Fits Everybody underwear campaign and to align myself with a brand that strives to make women feel both comfortable and sexy,” SZA said in the release. The singer, who is currently finishing up her SOS tour, models four different pieces from the brand's Fits Everybody line: the square-neck bodysuit, the bandeau, and two different bras, along with matching underwear. The campaign also released a video ad, with the “Kill Bill” singer modeling the bodysuit and saying, “Everybody's wearing Skims.”'

Wearing a Fits Everybody bodysuit, SZA poses for her first SKIMS campaign. Photo: Greg Swales

SZA rocks auburn hair and neutral underwear in SKIMS Fits Everybody 2023 campaign. Photo: Greg Swales

SZA praised the new campaign in an Instagram photo she shared herself, writing, "Feelin fine and comfy in my @SKIMS grateful to be included in their new campaign wearing Fits Everybody."

In the press announcement, Kim Kardashian praised SZA's "unparalleled honesty, confidence, and dynamic energy." She is undoubtedly the "woman of the moment," and I feel incredibly honoured that she is the focus of the newest Skims advertisement.

Wearing a bra, panties, and tights, SZA appears in SKIMS Fits Everybody 2023 campaign. Photo: Greg Swales

 

 

 

 

 

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Whatever you may think of Kardashian, the Skims advertising efforts are still successful. The brand recently gained attention for its understatedly brilliant choice to highlight White Lotus breakout stars Simona Tabasco and Beatrice Grann beginning in January. Kardashian announced the new promotion on Instagram with the caption, "I watched The White Lotus and had to have my girls!" Along with Kardashian, other celebrities who have worn the shapewear include Chelsea Handler, Brooke Shields, and Juliette Lewis.

SZA stars in SKIMS Fits Everybody 2023 campaign. Photo: Greg Swales

Originally Appeared on Glamour