"Jacquemus has released the first look at its new Christmas 2023 campaign, which stars model Kendall Jenner, or rather, Kendall Jenner's ass."
The fashion brand teased its followers on Instagram by posting a picture of Jenner, who appeared to be nude, and covered in Christmas lights. The caption read, "GUIRLANDE with @kendalljenner, The holiday collection, Out tomorrow!" The new campaign, named "GUIRLANDE," offers ready-to-wear clothing and accessories that may be dressed up or given as gifts.
The new collection, which brings a holiday season twist to iconic Jacquemus designs, offers a variety of festive party ensembles, from shearling robes to glittery dresses and must-have bags. The color scheme includes flashes of gold and silver, as well as red, pine green, and white. Festive textiles include satin taffeta, shiny lurex, and soft sweatshirts.
Accessories such as Jacquemus rond-care hoops, bell pendants, gold ballerina flats, black suede boots, and silver heels take center stage elsewhere. These pieces are matched with traditional bags like the Chiquito, which comes in full silver leather with shearling trim, and the Bambino, which comes in deep green velvet and gold leather.
The latest campaign from Jacquemus comes after the success of their last "LE CHOUCHOU" release, in which Gigi Hadid donned several ball-shaped ensembles. Following that, the company unveiled a fresh orange iteration of its highly sought-after Nike partnership, which included a variety of ready-to-wear clothing pieces and the JF1 silhouette.
View the whole campaign above and shop the collection on the Jacquemus website.