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Selena Gomez’s Rare Beauty launched in India

"Starting on June 15, 2023, the brand's outstanding selection of beauty goods will be exclusively offered at Sephora locations across the nation and online at"

The Fashion Enthusiast
Selena Gomez’s Rare Beauty launched in India

rare beauty

“I’m so excited to release beauty products that not only feel great but also celebrate what makes each of us rare,” said Selena Gomez in a statement. You may finally gain quick access to all the Rare Beauty items, from moisturizers to lip oils. What can you get when browsing for Rare Beauty items?

Gomez used her love of vanity to fuel the creation and introduction of Rare Beauty. She challenged the beauty myth of physical perfection when she developed her beauty line. Her goal was to develop cosmetics that let people celebrate their unique qualities and move toward self-acceptance and love. The following items from Rare Beauty will be sold at Sephora:

Selena Gomez launched her beauty company, Rare Beauty, in 2019, after working on it for two years prior. Her motivation for starting the business was strong and still important now. She established the company to raise awareness of wellness and mental health. The goal of the cosmetics company was to lessen the stigma attached to mental illness, raise awareness of the scourge of long-term loneliness, and assist in connecting people with the tools and services they need to preserve their mental health.

Selena has had a profound impact on the globe in every way, whether it be through product testing or making sure the Perfect Strokes Universal Volumizing Mascara was effective on all lash types. The Perfect Strokes Matte Liquid Liner by Rare Beauty, which was developed with the help of a calligrapher and has up to 800 unique brushes, and the Soft Pinch Liquid Blush quickly rose to popularity thanks to TikTok beauty influencers. The Always an Optimist 4-in-1 Mist and Positive Light Tinted Moisturizer, both of which come in 24 versatile hues to accommodate various skin tones, are products for the face's complexion. Additionally, the company developed Positive Light Liquid Luminizer in 8 shades, Soft Pinch Tinted Lip Oil in 8 tones, and Lip Souffle Matte Lip Cream in 10 colors.